Which Salesforce feature provides a 360-degree view of customer interactions?

The customer service console is designed to provide a complete and comprehensive view of customer interactions across various touchpoints. This feature integrates information from multiple sources, including service tickets, previous interactions, and customer profiles, allowing agents to access all relevant data in one place. This holistic view helps agents understand the customer's history, preferences, and issues, enabling them to deliver personalized and efficient service.

In contrast, the lead management console primarily focuses on managing sales leads and prospects, making it less suited to provide a full view of customer interactions. The sales performance dashboard mainly summarizes metrics and key performance indicators related to sales activities rather than individual customer interactions. Lastly, the marketing analytics interface focuses on analyzing marketing campaigns and performance, not directly on customer interactions. Therefore, the customer service console is the most appropriate choice for achieving a comprehensive view of customer interactions.